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A resource guide to help you make a more thoughtful decision
4 Benefits of Scent Marketing in Hospitality
Are you looking to improve the marketing strategy for your hospitality business? With the world of marketing...
How Realtors Can Benefit From Scent Marketing Solutions
Your home staging is complete. The floors are spotless, furniture is meticulously arranged, and natural light pours in through the open blinds, illuminating the ever-desirable open floorplan. Everything seems perfect for prospective buyers — but is it?
How Multi-Housing Companies Can Benefit From a Scent Marketing Strategy
As prospective tenants are touring your community, the right smell can provide a sense of comfort, joy, or relaxation — ultimately affecting their decision-making.
What Is Scent Marketing and How Does It Work?
Scent marketing, also known as scent branding, is essentially creating an association between your brand and a specific scent that you chose to represent it.
Scent Marketing with Festive Holiday Fragrances
The holiday season is quickly approaching! This is one of the most exciting times of the year from a scent marketing perspective.
Clean Scents: How Fragrance Can Elevate Your Business
Your first impression with a customer will go a long way in defining their perception of your brand. Now more than ever, businesses must instill feelings of cleanliness when customers walk through the door.
11 Scent Marketing Strategies to Benefit Your Bottom Line
According to Advertising Age, scent marketing is now exploding as the next frontier in advertising and branding across an array of industries.
How Automotive Showrooms Can Benefit from Scent Marketing
Brand rivalry is forcing new challenges in marketing strategies to win over the consumer at a deeper and more personal level.
The Case for Ambient Scenting And Odor Control Systems in Healthcare
Cleanliness is a vitally important factor when indicating the quality of a hospital and the overall experience that patients have. Arizona Air-Scent understands that proper environmental scenting and odor-management provides numerous benefits,
HUMANS CAN REMEMBER
HUMANS CAN REMEMBER
1%
of what we touch
2%
of what we hear
5%
of what we see
35%
of what we smell
*study carried out at Rockefeller University 2010